Behr paint commercial actress 2021

Behr paint commercial actress 2021

Behr paint commercial actress 2021 Behr Paint Company, the company of architectural paint and wooden care merchandise in markets consisting of America and Canada, signed singer Katy Perry for a marketing campaign that famous the relationship between her commercial enterprise and tune with the visualizer from Spotify.

Follow BEHR Paint Commercial …

Between tune and color, there may be an entire rating of concomitances that Katy Perry explores in a brand new marketing campaign for the paint logo Behr Paint. The vital axis of the marketing campaign is an interactive audio device that connects songs from the huge Spotify library with exceptional color tones.

BEHR Paint Commercial Actress Katy Perry 2021

To illustrate the wonders emanating from “Music in Color” (that`s the call of Behr Paint`s particular interactive device) Katy Perry examines this out-of-the-ordinary invention with a number of her best-recognized songs in a gap signed via way of means of Emil Nava. And with every tune sung via way of means of the American singer, the color of Katy Perry`s “outfit” and the degree to which the advert takes area to change.

The advert`s 3 sun sunglasses seem along 9 others in a Katy Perry-stimulated color palette advanced particularly for the event via way of means of Behr Paint.

The marketing campaign became advanced with TBWA Chiat Day LA company as properly and consists of the advert, “Katy in Color.” The idea additionally consists of social media factors consisting of augmented fact filters on Instagram, TikTok, and Snapchat that permit humans to proportion colorful tune visualizations.

Three exceptional sun sunglasses of Behr Paint make their manner into the spot:

Laser Lemon (a yellow that inspires a sunny day), Flirt Alert (a completely vivid red), and Sea of ​​Tranquility (a relaxed turquoise color). And those 3 colorations are paired with 3 exceptional songs: “Never Really Over,” “Waking Up in Vegas,” and “Teenage Dream.”

“Every time I write a tune 7 instances out of 10 I additionally see images,” says Katy Perry in statements to People. And if I needed to explain my songs with colorations, it might honestly be very easy. I assume they’re honestly synonymous, “he emphasizes.

In a “microsite” advanced advert hoc, the consumer can upload songs from Spotify to generate colorations with the Katy Perry-stimulated palette primarily based totally on rhythm, tempo, and different musical characteristics.

BEHR Paint Commercial Actress 2021

The singer rose to reputation in 2008 after freeing her hit “I Kissed a Girl.” Her 2010 album Teenage Dream featured 5 songs that made the pinnacle of a hundred songs on the US Billboard chart. In 2018, he have become a decide on American Idol.

She became featured withinside the documentary Katy Perry:

Part of Me in 3-D in 2012. The movie grossed greater than $ 30 million at the container office. She additionally voiced the man or woman Smurfette withinside the 2011 movie The Smurfs. In 2014, she has glamourpeaks become the primary individual to attain 50 million fans on Twitter. Behr paint commercial actress 2021